Casey's General Stores, Inc

Casey's 2023 Year in Review

Updated on January 2, 2024 | December 26, 2023

A Casey's sausage and pepperoni pizza on a table by some pizza boxes

2023 at Casey's was a year of excitement, new products, HUGE giveaways, and more! As we reflect on the past year, we can't help but be even more grateful for you and all our incredible guests.

We can't wait to see what 2024 brings, but first, let's look back on some highlights & favorite moments from 2023.



What better way to start the year than with the best week of the year: National Pizza Week! We celebrated with some delicious pizza deals and more cheesy goodness.


Casey's Taco and Pepperoni Pizza with crispy wings and a 2L of Mtn Dew


Our handmade pizza also got a new favorite wingman with our new, crispier wings! Made with signature seasoning, our boneless and traditional wings are perfectly crispy and include your choice of one of our eight signature sauces!


Casey's wings with Casey's Signature Ranch Sauce


We also kicked off the year by teaming up with Gatorade to donate $100,000 to the town of Dawson Springs, Kentucky to help them rebuild their ball fields after the town was impacted in 2021 by a disastrous tornado. We are so proud of our Casey's team and wonderful guests for making this donation and project possible!


A group of Casey's team members and others that helped contribute to rebuilding the sports fields in Dawson Springs



This month brought another new food item to Casey's that instantly became a fan favorite: Bacon Mac and Cheese! This delectable new dish is made with tender elbow macaroni, creamy cheese sauce, and smoky bacon and made for the perfect comfort food in the heart of a Midwest winter.


Casey's Bacon Mac and Cheese on a noodle background


In celebration of football and the Big Game, we decided to give away a 4K TV to one lucky Casey's guest for watching the game!


Casey's Supreme and Pepperoni Pizzas next to a football on a table


February wrapped up with an early release of (yet another!) new product at Casey's to our Rewards Members. What could it have been...



PEPPERONI PEPPERONI PEPPERONI Pizza! Loaded and layered with three different types of pepperonis, it was just the right amount of (a lot of) pepperoni.


PEPPERONI PEPPERONI PEPPERONI Pizza with wings and party supplies


Not only did we release this amazing limited-time pizza, but we also partnered with three basketball stars, Tyreke Key (Tennessee), Kris Murray (Iowa), and Sydney Parrish (Indiana), to showcase just how craveable this new pizza was.


Tyreke Key (Tennessee), Kris Murray (Iowa), and Sydney Parrish (Indiana) with Casey's pizza


Speaking of basketball, we gave guests the opportunity to play our Casey's Rewards Match-Up game! With a chance to play every day, Casey's Rewards members had the chance to win free pizza, snacks, drinks, bonus points, and MORE!


Casey's Rewards Match-Up Game: Score Free Prizes! Play daily for a 1 in 3 chance to win



We put our guests to the test this month with our PEPPERONI PEPPERONI PEPPERONI Challenge. Rewards Members recorded themselves saying 'Pepperoni' as many times as they could in 10 seconds, and prizes depended on how fast they could go! See the roundup on this awesome challenge here.


Casey's Rewards NEW Mobile App with phone screen


Did you notice a change in the app this month? That's because we released a HUGE update with a refreshed app design that made it easier than ever for Rewards Members to track points, redeem their points for rewards, and see how much money they’ve saved by shopping with Casey’s Rewards.



Summer has begun, and with it, millions of FREE prizes! That's right, the fan-fave Scratch, Match & Win game was back with millions of free instant-win prizes, exclusively in the app.


Phone screen showing Casey's Scratch, Match & Win on it

Plus, all summer long you could fill your cup – for less! All Medium Fountain Drinks this summer were only 89¢!


Someone filling up a Casey's fountain cup with soda


Another month, another NEW product! Actually, two new products: King's Hawaiian® Brisket Sandwich and Brisket Mac and Cheese! As you can see, we love Brisket around here!


Casey's King’s Hawaiian® Brisket Sandwich on a plate on a Hawaiian themed table



To celebrate National Donut Day at the beginning of June, we gave one of our great guests FREE Donuts for an entire YEAR! Plus, all of our incredible Rewards Members were able to stop in for a free donut on June 2nd.


A display of Casey's Cake Donuts with sprinkles


We also welcomed thin crusters back to the table! June brought the release of our brand-new Thin Crust, baked to a crispy finish, with a touch of sea salt to highlight the delicious toppings. No doubt this was a new fan favorite.


Three Casey's Thin Crust Pizzas: Cheese, Pepperoni, and BBQ Brisket



Summertime = s'mores!


Casey's Iced S'mores Coffee with S'mores ingredients on a wooden table


We had many s'mores options for you to choose from this summer including an exclusive S'mores Cookie, S'mores Pie, S'mores Trail Mix, and S'mores Campfire Coffee, Cappuccino, and Hot Cocoa!



August kicked off our 4th Annual Cash for Classrooms Campaign, and just like the previous three years, our guests came in big! With your support, we were able to donate over $1 million to local schools in our communities.


Children playing on a playground that was built with the donations from Cash for Classrooms


Thank you to everyone who supported this amazing initiative.



Welcome to Casey's Country, where pizza is breakfast! We are proud to say that at Casey's, breakfast is a little different and something only the Midwest could dream up.


Casey's Breakfast Pizza, Coffee, and Donuts on a red table


We celebrated with delicious breakfast foods, including our new Ultimate Waffle Breakfast Sandwich and a Pumpkin Crunch Donut.

A plate of Casey's Pumpkin Crunch Donuts and Toasted Pecan Coffee on a fall background


Here at Casey's, we love giving free prizes to our amazing guests, and this month we were pumped to give away FREE Fuel for a YEAR to one lucky guest! 

If you're not signed up for our emails and want to be able to participate in giveaways like this one, tap to sign up!



October is probably our favorite month; can you guess why? That's right: it's National Pizza Month!

And we launched some BIG news this year – Casey's Rewards members now earn DOUBLE POINTS on every whole pizza they order!


A Casey's Pizza Box surrounded by mini pumpkins

We also kept the free prizes flowing with one deserving guest receiving FREE Pizza for a Year. Cheesy, homemade goodness, coming right up!


A close up of Casey's Taco Pizza being made


Halloween rounded out October, and to celebrate, we brought back our Jack-O'-Lantern Pizza. Guests found it ~eerie-sistible~ 👻


Casey's Jack-O'-Lantern Pizza on a spooky backdrop with plastic spiders and pumpkins



Though Veterans Day is only one day of the year, Casey's works hard to give back to those who serve all year long, and specifically in the month of November. Amazing team members, guests, and community members helped us raise over $1.2 million in support of our partners Hope for the Warriors and Children of Fallen Patriots.


Alexis West and her father Darren Linde


Veterans also were able to receive a complimentary Fountain Drink or Coffee on Veterans Day. Thank you to all who have served.



The year may be almost over by December, but Casey's giving free prizes to Rewards Members was not! 24 Days of Casey's Rewards was back and better than ever!


24 Days of Casey's Rewards logo


Rewards Members were able to stop by every day between December 1st and 24th for a FREE offer and other festive fun.



2023 Casey's Fun Facts


Top 3 Casey's Faves & Pizzas of 2023, and Casey's 2023 Facts by the numbers 


Join us for the journey in 2024!

What could be next? We're excited for what's to come and can't thank you enough for being on this journey with us!

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